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Where I can take an existing YouTube video of mine and create an entire blog or summary out of it! https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/76e1f6c0-fec7-4c98-aedb-fb4d36930321/Screenshot+2022-10-30+at+11.28.55+AM.png Blog - Why I Love Go Charlie.Ai - Make it stand out Content creators can literally turn text into 4K images, in both Vertical and Widescreen formats. https://www.walkerzach.com/blog/social-media-news-you-need-to-know-in-november monthly 0.5 2022-11-06 https://www.walkerzach.com/blog/best-tools-for-creating-and-managing-social-media-content monthly 0.5 2022-11-08 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/85aa2be8-9254-424d-977e-77065d27b6e8/Hootsuite+Dashboard Blog - Best Tools for Creating and Managing Social Media Content - Make it stand out A preview of the Hootsuite dashboard. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/63b5a540-5045-4a84-8622-212380384d9e/Buffer+Screenshot.png Blog - Best Tools for Creating and Managing Social Media Content - Make it stand out Buffer’s publishing dashboard, giving you better control over your content publishing efforts. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/ccb22ef8-e284-44e9-bdf5-bd73a9a4a0e2/GoCharlie+Screenshot Blog - Best Tools for Creating and Managing Social Media Content - Make it stand out GoCharlie enables content creators to create engaging Facebook, Instagram, or LinkedIn ads and captions with ease. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/00f09800-e936-49aa-9b1f-6ae54ea557d2/Sprout+Social+Dashboard.png Blog - Best Tools for Creating and Managing Social Media Content - Make it stand out Sprout Social is social media software that enables brands to leverage the power of social to grow their business. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/ae81a852-3066-4f4c-a845-13fc4ef3fe18/HubSPot+Screenshot Blog - Best Tools for Creating and Managing Social Media Content - Make it stand out HubSpot is a CRM platform that’s both powerful and easy to use. Marketers can create impactful customer experiences. https://www.walkerzach.com/blog/tips-for-advertising-on-facebook-for-success monthly 0.5 2022-11-07 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1667847361967-K7N7Y01EQBZMPMA0KRGD/unsplash-image-tLZhFRLj6nY.jpg Blog - How to Use Facebook Advertising to Grow Your Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.walkerzach.com/blog/digital-marketing-news-you-can-use-in-october monthly 0.5 2022-10-29 https://www.walkerzach.com/blog/how-to-leverage-social-media-for-your-business monthly 0.5 2022-11-01 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1667313672159-P34DHQG9LF8TCXRVZZN2/unsplash-image--UsJoNxLaNo.jpg Blog - How To Leverage Social Media For Your Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1667313746269-MRGUQV9B4TF7RB6NRGZ8/unsplash-image-q1n1LmoL4Es.jpg Blog - How To Leverage Social Media For Your Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.walkerzach.com/blog/5-things-to-consider-for-an-effective-social-media-content-strategy monthly 0.5 2022-10-16 https://www.walkerzach.com/blog/social-media-news-worth-knowing-in-october monthly 0.5 2022-10-15 https://www.walkerzach.com/blog/social-media-news-you-can-use-in-october monthly 0.5 2022-10-09 https://www.walkerzach.com/blog/joining-learning-brews-founding-alumni-advisory-board-albab monthly 0.5 2022-10-04 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/464123a8-a9ca-44ce-af43-4e790d2bd0a6/Learning+Brew+ALBAB.jpeg Blog - Joining Learning Brew's founding Alumni Advisory Board (ALBAB). - Make it stand out Grateful to be joining a group of professionals that built authentic relationships that go from virtual to in-person. https://www.walkerzach.com/blog/social-media-news-for-you-in-october monthly 0.5 2022-10-01 https://www.walkerzach.com/blog/why-i-started-a-cohort-based-class-for-social-media-professionals monthly 0.5 2022-10-02 https://www.walkerzach.com/blog/social-media-news-worth-knowing-in-september monthly 0.5 2022-09-28 https://www.walkerzach.com/blog/social-media-news-you-need-to-know monthly 0.5 2022-09-10 https://www.walkerzach.com/blog/lets-talk-about-quiet-quitting monthly 0.5 2022-08-31 https://www.walkerzach.com/blog/social-media-news-you-can-use monthly 0.5 2022-08-28 https://www.walkerzach.com/blog/social-media-amp-influencer-news-you-can-use monthly 0.5 2022-08-22 https://www.walkerzach.com/blog/the-top-social-media-news-you-need-to-know-in-august monthly 0.5 2022-08-16 https://www.walkerzach.com/blog/the-latest-social-media-news-in-august monthly 0.5 2022-08-07 https://www.walkerzach.com/blog/social-media-news-to-start-your-week monthly 0.5 2022-08-01 https://www.walkerzach.com/blog/social-media-things-you-need-to-know-july-2022 monthly 0.5 2022-07-25 https://www.walkerzach.com/blog/how-agencies-and-brands-are-facing-economic-downturn monthly 0.5 2022-07-22 https://www.walkerzach.com/blog/how-brands-and-agencies-are-using-instagram-for-b2b-marketing monthly 0.5 2022-07-31 https://www.walkerzach.com/blog/5-cannabis-brands-leading-in-social-media monthly 0.5 2022-06-11 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/59d7dab1-3a19-487e-b494-9ff5de42e61a/Weed+For+Black+Women Blog - 5 Cannabis Brands Leading In Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/b34ce800-497f-4003-9f5a-9dc649f6074f/Cann+Instagram+Example Blog - 5 Cannabis Brands Leading In Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/6fecdbaa-7942-4751-badf-42b654fd82fa/Pure+Beauty+Instagram Blog - 5 Cannabis Brands Leading In Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/ed9cab1e-f3e7-4417-b8ba-5bf86bd7a38b/Gorilla+RX+Wellness Blog - 5 Cannabis Brands Leading In Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/b73ddda8-3127-4dd6-9b6d-8dd66662a668/Herbal+Notes+Instagram Blog - 5 Cannabis Brands Leading In Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.walkerzach.com/blog/show-up-authentically-on-social-media monthly 0.5 2022-05-24 https://www.walkerzach.com/blog/learnings-from-social-media-week-smw-2022 monthly 0.5 2022-05-12 https://www.walkerzach.com/blog/latest-social-media-news-you-need-to-know-about-april monthly 0.5 2022-05-01 https://www.walkerzach.com/blog/marketing-news-worth-knowing monthly 0.5 2022-04-03 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1649025117900-CYZ6SR72UYZRSUPLS2DH/unsplash-image-IgUR1iX0mqM.jpg Blog - Marketing News Worth Knowing - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.walkerzach.com/blog/3-marketing-and-social-media-trends-worth-sharing monthly 0.5 2022-04-03 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1649025546318-LNYJWF5KK1IEK1DKXOUG/unsplash-image-5U_28ojjgms.jpg Blog - 3 Marketing and Social Media Trends Worth Sharing - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.walkerzach.com/blog/more-social-media-news-amp-trends-you-need-to-know monthly 0.5 2023-01-07 https://www.walkerzach.com/blog/three-social-media-news-amp-trends-worth-your-time monthly 0.5 2022-06-27 https://www.walkerzach.com/blog/cannabis-marketing-trends-worth-knowing monthly 0.5 2022-06-27 https://www.walkerzach.com/blog/cannabis-and-social-media-trends-you-need-to-know monthly 0.5 2022-02-05 https://www.walkerzach.com/blog/influencer-and-social-media-news-worth-knowing monthly 0.5 2022-01-25 https://www.walkerzach.com/blog/social-media-news-amp-trends-worth-knowing-in-2022 monthly 0.5 2022-01-25 https://www.walkerzach.com/blog/the-latest-cannabis-industry-and-social-media-trends-worth-knowing monthly 0.5 2022-01-25 https://www.walkerzach.com/blog/social-media-trends-you-need-to-know monthly 0.5 2022-01-25 https://www.walkerzach.com/blog/the-latest-social-media-and-influencer-trends monthly 0.5 2021-12-18 https://www.walkerzach.com/blog/influencer-misconceptions monthly 0.5 2022-03-30 https://www.walkerzach.com/blog/the-latest-social-media-trends-you-need-to-know monthly 0.5 2022-01-25 https://www.walkerzach.com/blog/social-media-trends-worth-knowing monthly 0.5 2021-11-20 https://www.walkerzach.com/blog/ethyj66odjuxroezqtn1inl47nhf7f monthly 0.5 2021-11-20 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1633811534837-I7FTA6ST813VI6VP6AJ0/IG-Shop-Tab-Ad.png Blog - Social Media Trends You Need To Know - Make it stand out Instagram expands the platform’s advertising capabilities by enabling ads within the Shop tab. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1633811596543-3DAIJDXGOF6KPCIUE7B0/tcr-issue10-tweet.jpg.twimg.1920.jpg Blog - Social Media Trends You Need To Know - Make it stand out The seasons are changing and that means marketers are getting ready for major holidays, cultural trends, and more. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1633811662342-AIC0MLGJNI57S96YJC1T/Screen+Shot+2021-10-09+at+3.34.06+PM.png Blog - Social Media Trends You Need To Know - Make it stand out Gordon Ray, Brand Development of Instagram has some Reels tips for you. Click the link below to see all four in action. https://www.walkerzach.com/blog/835qfd5yjjqor3ax92qhjhwt8ofgqe monthly 0.5 2022-03-07 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1633447666636-RXCVW3NZPP36HT1JXFJ3/wersm-instagram-reveals-how-its-search-feature-works.jpeg Blog - Social Media Industry News Worth Sharing - Make it stand out Instagram’s Search feature utilizes three primary elements. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1633448440143-RB2KN5B3JMZ81HIXDMAE/Burger_King_Instagram.jpeg Blog - Social Media Industry News Worth Sharing - Make it stand out Nostalgia marketing has been tapped across multiple industries and business categories. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1633448628468-QRSLZS14KQ60UZONM27T/Instagram-Testing-Stories-Link-Stickers-1024x751.png Blog - Social Media Industry News Worth Sharing - Make it stand out Meet the Instagram Link sticker, providing brands and creators a new method to drive web traffic. https://www.walkerzach.com/blog/july-social-media-trends monthly 0.5 2021-10-05 https://www.walkerzach.com/blog/5-social-media-trends-heading-into-2nd-half-of-2021 monthly 0.5 2021-06-03 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1622667150947-LZ5C0RN7MIQM2ZP29GE7/MagicSpoon-Cereal-Photo Blog - 5 Social Media Trends For The 2nd Half of 2021 - Make it stand out If you haven’t seen Magic Spoon Cereal in your local grocery store, that’s not a surprise. This D2C cereal brand grew its customer base over the last year. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1622667118206-E7Z1QYI9TU04T5XOKVKW/Welchs-Reddit-SocialMedia Blog - 5 Social Media Trends For The 2nd Half of 2021 - Make it stand out Welch’s sparked conversation and opened a direct conversation with the brand by enabling comments on their ads. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1622667828939-7E3NK4ZE00TM2P4VNDIV/MeUndies-Reddit-Post Blog - 5 Social Media Trends For The 2nd Half of 2021 - Make it stand out A post on the MeUndies Subreddit, where a user compares the brand to another competitor, Lululemon. Nearly “identical” products, so why not go with the significantly cheaper brand. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1622667189498-1M6Y4Q6MOROFMN3OTUIB/parachute-pinterest.png Blog - 5 Social Media Trends For The 2nd Half of 2021 - Make it stand out The Pinterest business page for Parachute, a Bedding and Home company, enables Pinners to not only get visual inspiration for their products, but also make a purchase from within the platform. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1622667214972-BN5OHA07BQLTA53VWYEW/IdahoanFoods-Tiktok-SocialMedia Blog - 5 Social Media Trends For The 2nd Half of 2021 - Make it stand out Idahoan partnered with influencers on TikTok to help reach a younger audience for their Instant Mashed Potatoes through authentic and engaging content. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1622667307249-8M3TID2B9A134CPQQ5M0/Facebook-iOS14-Image Blog - 5 Social Media Trends For The 2nd Half of 2021 - Make it stand out Have you decided to opt out of tracking when it comes to the apps you use on your devices? https://www.walkerzach.com/blog/a-lot-has-changed-in-the-last-128-days monthly 0.5 2020-10-22 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1603039759942-XGUAIJ19ZVT9IB3ZDEZ1/image-election-vote-2020 Blog - A Lot Has Changed In The Last 128 Days On October 14th I casted my vote in the 2020 election and felt compelled to share an update on my social media channels. Little did I know that it had been 128 days since my last social post. https://www.walkerzach.com/blog/social-media-strategy monthly 0.5 2020-10-04 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1600794276687-LGDT5CN6IX5A0E3STYCE/image-fireballwhisky-brand-socialmedia Blog - Social Media Strategy For iconic brands, often a logo or tag line is all consumers need to know about what a brand stands for. For Fireball Whisky, showcasing their iconic label or the Dragon is how consumers know it’s going to be a wild night. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1600794917709-30NF3VLML9H79C3EMTE4/image-fireballwhisky-paidsocial-backpack Blog - Social Media Strategy Product-specific content like this Fireball Firebox is extremely relevant during Tailgating Season. To help raise awareness and move product, we ran paid ads targeted at college and professional football fans throughout both sports’ seasons. https://www.walkerzach.com/blog/influencer-marketing monthly 0.5 2020-09-28 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1600020292920-3Z7IAKJH1H9ESHKU64RD/image-socialmedia-chart-spending Blog - Influencer Marketing: What You Need To Know With 75% of consumers having tried a new shopping behavior, like one the above, this is an opportunity for brands to reach new consumers. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1600022576283-2VM3UU747R4D0NCXHFGK/image-influencer-Herbology-content Blog - Influencer Marketing: What You Need To Know Jasyra (@Fit4Arn) shared her influencer content for Herbology Dispensary, becoming one of her most engaged (comments + likes) posts on her page. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1600022891216-0E3XCF271OSKQEY1Z2N7/image-influencer-grassrootscannabis-popularpays Blog - Influencer Marketing: What You Need To Know Kevin (@turnone) shared his influencer content following a visit to one of the Pennsylvania Herbology locations. This visually-stunning creative was made possible in thanks to Popular Pays. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1600023873131-XPDZ39H963R3GFTC5OY8/image-influencer-socialmedia-grassrootscannabis Blog - Influencer Marketing: What You Need To Know Mike Malcolm (@mikegdagod) of WeedTravelFood, created sponsored content (in-feed and Story) for Grassroots Cannabis, visiting a Windy City Cannabis dispensary. https://www.walkerzach.com/blog/organic-vs-paid-social-media-part-02 monthly 0.5 2020-09-22 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599500019441-UXZ40313VQLZBGI4LK1B/image-socialmedia-organic-paid Blog - Organic vs. Paid Social Media: Part 02 Turning an organic social media post of mine into a paid social post. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599500187443-YYP42Q5XR9VET1EK63ZU/image-medicalcannabis-grassroots-content Blog - Organic vs. Paid Social Media: Part 02 A piece of top-performing content on Windy City Cannabis shot at my home featuring a Grassroots Cannabis pen. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599500490770-1P9W5H5A1P474OH0SRP4/image-speaker-zacharywalker-content%E2%80%9D Blog - Organic vs. Paid Social Media: Part 02 One of my top-performing pieces of content on my Instagram page organically. I later put $15 behind it as a paid ad to increase it’s reach. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599501664439-NNOYZ140JZ447RM2OLQC/Screen%2BShot%2B2020-09-07%2Bat%2B12.56.01%2BPM.jpg Blog - Organic vs. Paid Social Media: Part 02 - image-content-smile-family Version 01 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599501707168-M6YQ4O30GIJ0KIXHN0AW/Screen%2BShot%2B2020-09-07%2Bat%2B12.56.29%2BPM.jpg Blog - Organic vs. Paid Social Media: Part 02 - image-content-smile-family Version 02 https://www.walkerzach.com/blog/social-media-tips-part-02 monthly 0.5 2020-09-16 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599093895359-1YMJSLBY9NKKNSHQCLRI/image-food-empanadas-instagram Blog - Social Media Tips: Continued One of my content shoots from 5411 Empanadas, a Chicago restaurant with multiple locations. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599147277776-TI6FYXBYUEQ1AMNSTJFZ/image-fireballwhisky-flag-fan Blog - Social Media Tips: Continued A Fireball Whisky brand advocate, excited about our “Surprise & Delight” kit we sent him. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599146646818-ANKYMER7P562PI1O9K5V/image-toms-healthcare-medicine Blog - Social Media Tips: Continued How Toms continues to do social good, even during COVID-19. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599146884718-XEVO8TVBYF4PIJH2FDIA/image-book-fizz-tedwright Blog - Social Media Tips: Continued Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth by Ted Wright https://www.walkerzach.com/blog/social-media-organic-paid monthly 0.5 2022-07-31 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599064836153-Z5XQP8CVTO18J7URKXRX/image-content-protest-hate Blog - Organic vs. Paid Social Media: Part 01 Source: Digiday https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599576813679-GSX8KWZKAKLIYNVHEX4Q/image-joefreshgoods-partnership-influencer Blog - Organic vs. Paid Social Media: Part 01 Chicago Designer and Entrepreneur JoeFreshGoods highlighting his partnership with the Museum of Contemporary Art (MCA) in Chicago. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599068578929-NKHUXMVPATVD74CCFN7K/image-food-sandwich-instagram Blog - Organic vs. Paid Social Media: Part 01 Just look at that Wagyu Italian Beef sandwich from Tempesta Market. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599576843874-R8D8NKU8ZVPELLWD44QB/image-semillas-store-plants Blog - Organic vs. Paid Social Media: Part 01 Semillas Plant Studio in the Pilsen neighborhood of Chicago. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599066725539-QRCQQZX1KIREW4U2RLCR/image-chicago-summer-lakeshore Blog - Organic vs. Paid Social Media: Part 01 One of my top posts from an engagement standpoint and yet, less than 12% of my following engaged with this piece of content. https://www.walkerzach.com/blog/social-media-tips-part-01 monthly 0.5 2020-09-14 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599169410829-GLHIS208V58FL3M7GS0E/image-violet-fashion-influencer Blog - Social Media Tips Photo by influencer Violet Ezedimora - @violetezedimora https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598726997090-5LC5867S2BNN4TVP6BSL/image-target-instagram-products Blog - Social Media Tips https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598727584139-QRAZQBOZJ0TVJ1XANPW1/Screen+Shot+2020-08-29+at+1.57.40+PM.png Blog - Social Media Tips - Foood_By_Maria's Original Photo The original image that Starbucks Social Media team then used for User-Generated Content (UGC). https://www.instagram.com/p/B9f9PefgFl7/ https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598727508759-U90J6QM9YLPRDDM8GW4F/Screen+Shot+2020-08-29+at+1.57.40+PM.png Blog - Social Media Tips - Food_by_Maria UGC example The original image that Starbucks Social Media team then used for User-Generated Content (UGC). https://www.instagram.com/p/B9f9PefgFl7/ https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598727678159-FIA07WSK4VLZAJ4EGT3E/Screen+Shot+2020-08-29+at+1.57.32+PM.png Blog - Social Media Tips - Starbucks Nitro Cold Brew UGC Notice the cropping of the original image and some light editing work to make the can more visible. Turning this User-Generated-Content into a stronger piece of creative. https://www.instagram.com/p/CC8te6dHVu7/ https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598727511543-YX3GQS0EWST98JMJ5P6T/Screen+Shot+2020-08-29+at+1.57.32+PM.png Blog - Social Media Tips - Starbucks Cold Brew UGC Notice the cropping of the original image and some light editing work to make the can more visible. Turning this User-Generated-Content into a stronger piece of creative. https://www.instagram.com/p/CC8te6dHVu7/ https://www.walkerzach.com/blog/social-justice-kenosha monthly 0.5 2020-09-07 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598567101129-O1RA0GHN787BLIE44VUI/image-basketball-nba-milwaukee Blog - 243 Years Later, We Endure Milwaukee Bucks in the NBA Bubble in Orlando, Florida. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598567498989-FV8VFRTVD2YYQWKQ6L2Z/image-free+frank-statue-african-american Blog - 243 Years Later, We Endure Free Frank McWorter - Courtesy of National History Museum of American History https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598567608770-02HP8D04Y0CSZQRRTAEX/image-FreeFrank-book-Walker Blog - 243 Years Later, We Endure Free Frank: A Black Pioneer on the Antebellum Frontier https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598567770006-32XFWVUT0QQBD5GE62S3/image-map-illinois-New-Philadelphia Blog - 243 Years Later, We Endure The geographic location of New Philadelphia, Illinois. Courtesy of Department of Anthropology University of Illinois, Urbana-Champaign https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1598567986404-GHCZ0751T7IXC8JXIKQ9/image-family-photography-walker Blog - 243 Years Later, We Endure 3 Generations of the McWorter Family https://www.walkerzach.com/blog/blm-chicago-protests monthly 0.5 2020-09-07 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594571491648-TMGH78WTJPB9IPBDAND5/image-chicago-photography-protest Blog - A Nation In Unrest Photo Credit: Alice Xiao (@AliceXiaoCreative) https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594571628700-0ZM0HV1IFKIV4WLSKALR/image-chicago-photo-protest Blog - A Nation In Unrest Photo Credit: Alice Xiao (@AliceXiaoCreative) https://www.walkerzach.com/blog/joining-cannabis-industry monthly 0.5 2020-09-07 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594682634461-0GP6B951TQ2HTQL03V45/image-magazine-grassroots-cannabis Blog - Joining The Cannabis Industry https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594682560858-FA7QMTY8GFM9JMOFBVU9/image-food-cannabis-photography Blog - Joining The Cannabis Industry https://www.walkerzach.com/blog/social-rock-conf monthly 0.5 2020-09-08 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594933653428-9TLRJLFW3O0B3C8K9W8R/image-social+rock-conference-speaking Blog - Speaking at SocialRock Conference 2019 Going over Community Management during my talk at SocialRock Conference 2019. https://www.walkerzach.com/blog/rippleshot-white-paper- monthly 0.5 2021-11-20 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599666796729-1NQUEODOKBFK01V9D3MX/Screen+Shot+2020-09-09+at+10.50.16+AM.png Blog - Rippleshot White Paper: “Emerging Technology: The Payments Fraud Ecosystem to Come” - image-rippleshot-whitepaper-content1 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1599666796015-DAEAQQ6GJOH61PEJR1ZE/Screen+Shot+2020-09-09+at+10.50.25+AM.png Blog - 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Rippleshot White Paper: “Emerging Technology: The Payments Fraud Ecosystem to Come” - image-rippleshot-whitepaper-content14 https://www.walkerzach.com/blog/category/Travel monthly 0.5 https://www.walkerzach.com/blog/category/Social+Media monthly 0.5 https://www.walkerzach.com/blog/category/Chicago monthly 0.5 https://www.walkerzach.com/blog/category/Website monthly 0.5 https://www.walkerzach.com/blog/tag/Photography monthly 0.5 https://www.walkerzach.com/blog/tag/Travel monthly 0.5 https://www.walkerzach.com/blog/tag/influencer+marketing monthly 0.5 https://www.walkerzach.com/blog/tag/Chicago monthly 0.5 https://www.walkerzach.com/blog/tag/Social+Media monthly 0.5 https://www.walkerzach.com/blog/tag/Advertising monthly 0.5 https://www.walkerzach.com/blog/tag/m monthly 0.5 https://www.walkerzach.com/blog/tag/Public+Speaking monthly 0.5 https://www.walkerzach.com/gallery daily 0.75 2020-08-08 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576286510-5Q1FECPWMAAR0N6OMFFW/Screen+Shot+2020-07-12+at+12.45.35+PM.png Gallery Flying into Chicago, IL https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576298209-YKOSBZWA9VBZRC6163AJ/Screen+Shot+2020-07-12+at+12.49.39+PM.png Gallery The Digital Mori Art Museum in Tokyo https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594935365477-AA9FL7EOTJNSMAF2R5XE/Screen+Shot+2020-07-12+at+1.00.31+PM.png Gallery Familiar faces in Chicago https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576382981-4MCJN9V1LB8PIJ8KO48E/Screen+Shot+2020-07-12+at+12.50.31+PM.png Gallery Shibuya, Tokyo https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576382981-0N40JTF6648WFMJNA9IS/Screen+Shot+2020-07-12+at+12.50.47+PM.png Gallery Wandering in Chicago, IL https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576381679-656Z9Z2J8LVUF3OA72WY/Screen+Shot+2020-07-12+at+12.50.21+PM.png Gallery Tokyo, Japan https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576405575-XWG572QMG729FSAQ13TU/Screen+Shot+2020-07-12+at+12.49.07+PM.png Gallery Flying over Chicago, IL https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1596908402563-VU9XZTEFN34DUS7371OA/Screen%2BShot%2B2020-07-12%2Bat%2B12.49.20%2BPM.jpg Gallery Exploring Tokyo https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576469436-XP78L7Q82GDJ8IN1O7UR/Screen+Shot+2020-07-12+at+12.48.12+PM.png Gallery Announcing my SocialRock Conference speaking engagement. Art by AfroKilla https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576406560-ADBNZ7ZB1IVPXUKZNU1I/Screen+Shot+2020-07-12+at+12.50.06+PM.png Gallery Shibuya in Tokyo https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576432513-RIJLRS0IIWYD1JL9IKJI/Screen+Shot+2020-07-12+at+12.46.48+PM.png Gallery Kabuchiko in Tokyo https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576288974-QKVI73IFIU61N4KBA429/Screen+Shot+2020-07-12+at+12.47.45+PM.png Gallery My speaking engagement at SocialRock Conference 2019 https://www.walkerzach.com/about daily 0.75 2023-05-16 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594576841040-PFMGE8NEN3T0G04PWR87/image-zachary-photo-mural https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/59128e4a-efb7-4a79-911a-4264e133371c/Zachary+Walker+-+Headshot.jpg https://www.walkerzach.com/brand-work daily 1.0 2026-03-19 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/a7a12cc1-b4c3-4f21-b17b-d23652d65f4d/Screenshot+2026-02-24+at+8.51.35%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/ce292543-b5fe-49be-834b-5f008e48d5e4/Screenshot+2026-02-24+at+8.59.44%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/74088628-b45a-4a3e-abce-815d41cb9fa9/Screenshot+2026-02-24+at+9.00.43%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/506bf1b2-e2c8-49b4-ac25-7dab92722dda/Screenshot+2026-02-24+at+9.07.17%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/e2f962ff-107c-42d7-b5bf-adc0fcfbcc03/Screenshot+2026-02-24+at+8.57.57%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/989e3d39-a09a-499c-a9bc-49997a9aa38b/Screenshot+2026-02-24+at+9.04.57%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/0ed2141b-fe23-4e34-9cfb-d8ce3c75af74/Screenshot+2026-02-24+at+8.54.10%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/d4553ec5-168a-4c55-bd97-22ad36d697ce/Screenshot+2026-02-24+at+9.05.20%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/3582008a-fb6d-47a6-8fce-a9c78ab65eb9/Screenshot+2026-02-24+at+8.55.46%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/d1a3d471-ab97-4997-b2ff-41d2ca6e8f72/Screenshot+2026-02-24+at+9.03.35%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/5d14ba1f-e487-462d-9296-81e53e6add73/Screenshot+2026-02-24+at+8.55.53%E2%80%AFAM.png Brand Work https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1666614264245-KKS8XI43D4QSX0S16M1D/09781729-2386-4C2C-BC42-9C7FC6DD9B3F.jpg Brand Work Speaking at the Cristo Rey Network HQ - 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Photo by @lucyhewett https://www.walkerzach.com/press daily 0.75 2026-03-06 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/56159d68-6a4f-4de4-9aa2-7814d4deeb51/Wellth+Blog.jpeg https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/4c643ef9-636c-49b9-aef5-86f44b70fae0/VoyageSTL https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/30a01505-36d6-4ee6-ba73-23abdf1aba45/RaiseNewsletter.jpg https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1634771158636-Q1FXV5IH5CKQN8W4E0D9/Business+Insider+Advertising+Feature https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1667747486974-UXCWTPRY3IHPLV7CFA9K/unsplash-image-ayrHsYZFXgg.jpg https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1613698290038-869OMKE39I4OSRYZZQS0/Screen%2BShot%2B2021-02-18%2Bat%2B7.22.07%2BPM.jpg Press Leading the Social Media conversation for the second session on advancing Diversity, Equity, and Inclusion in the workplace. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1600278619627-GNUV4273IHCDFN4DGEIG/image-BIPOCANN-Supporter-Cannabis Press At BIPOCANN, there are opportunities for BIPOC professionals and businesses in the cannabis industry to be connected. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1603151282594-UJ22M73TD29TDRUJO7W5/image-momentumseekers-board-vicepresident Press https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594680577938-68QI627MKK6Q62DFY2D7/image-Fireball+Whisky-snapchat-filter Press - Fireball Whisky Case Study Our work with Fireball Whisky led to some record levels of performance in 2019, increasing overall sales + 6.5%, doubling their Year Over Year Reach, and tripling their Year Over Year Engagement across all major social media channels. Leveraging influencers like lead singer of the Flaming Lips Wayne Coyne, to building brand advocacy at Country Thunder music festival, Community Management, and much more, we saw a 600% increase in overall social performance from the previous month our 1st month using our Creative and Strategy. And following our 2019 late Summer Snapchat activation, we garnered: Average Share Rate: 4.75% (Industry Benchmark: 2-3%) Total Impressions: 18,295,605 Total Shares: 869,915 Total Engagements: 988,669 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594680529620-FOS6CE9DKR7Z5FJ1B7AL/image-Fireball+Whisky-Flaming+Lips-Influencer Press https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594680493303-VU4I87JVGP5BEHC65CEJ/image-Fireball+Whisky-photgraphy-event Press https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594681608492-D82HB7QHQ81PAW16AI2C/image-Oscar+Mayer-wienermobile-vehicle Press - Chicago Social Media Week One of America’s most beloved brands was rapidly losing its staple status. With mounting concerns around processed meat, Oscar Mayer took sweeping measures to renovate their entire line of hot dogs. This was BIG news and they needed a way to let the world know that they could enjoy their hot dogs again. Oscar Mayer was on a mission to get a better dog in everyone’s hands. Through a summer long program, the team at mcgarrybowen went to the furthest corners of the country, turned a dutsy icon into an engine of social content and conversation, and thoughtfully designed wow-worthy tentpole events to drive the mission forward. This multi-faceted campaign, unveiled never-before seen Wienerfleet and even a shout out from Jimmy Fallon. Oscar Mayer created and sustained a national wave of hot dog excitement that carried through the entire summer. https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1594681639300-5LMXYNRAIQTS678DREU8/image-oscar+mayer-social+media-font Press - Oscar Mayer Baconversation Following the introduction of the bacon emoji to the Unicode Consortium, the governing body of all things emoji, we worked Oscar Mayer to create the first-ever bacon message generator. Partnering with a local food photographer, we created our own font and a website where individuals could create their own unique message made out of bacon and share via social media. https://www.walkerzach.com/public-speaking daily 0.75 2023-05-06 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Public Speaking https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Public Speaking https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/8da299b8-2863-42fb-90e3-dd32ae6b360e/Daily+Ad+Brief.png https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/ae20602f-8ba4-4642-b541-ba210bbc93ae/youtube-play-red-logo-png-transparent-background-6.png https://www.walkerzach.com/power-hour daily 0.75 2023-01-22 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/b20acf90-135b-4e5e-b199-b2bdb53fa427/Zach+W+-+Social+Rock.JPG https://www.walkerzach.com/freebies daily 0.75 2026-02-24 https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1683500299501-R53MS85XH6CH7B96JCOB/unsplash-image-t1PaIbMTJIM.jpg https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1667753276450-5QO0V1ATZM60V5UZ2A1M/unsplash-image-hGV2TfOh0ns.png https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1667753325400-MC1JFYWNU6MBVYNYVKRO/unsplash-image-lqyqm2ICIcY.jpg https://images.squarespace-cdn.com/content/v1/5f0b2a69baca95654af83b22/1667753276450-5QO0V1ATZM60V5UZ2A1M/unsplash-image-hGV2TfOh0ns.png https://www.walkerzach.com/store daily 0.75 2022-10-15